Discover | Make the business clear
Explain the business, audience and available help on arrival. Give people coming from an exhibition or referral a direct route to the product or service they encountered.
DIGITAL & E-COMMERCE
Digital & e-commerce
From a clear message
to a meaningful next step.
Plan how customers discover your business, understand its value and take the next step. We connect websites, e-commerce, sales materials and content, including Japanese and English communication and market-specific adaptation.
Request a 30-minute consultation ↗For businesses improving their corporate or service presence, launching e-commerce or building digital marketing activity.
DESIGNING THE NEXT ACTION
Help visitors understand, decide and act.
Design copy, visuals and functionality around customer questions and what your sales team hears in practice.
- Discover
- Understand
- Enquire or buy
- Review & improve
Understand | Support an informed comparison
Organize specifications, applications, scope, process and FAQs. Adapt the explanation to how the target audience evaluates an offer, rather than relying on a literal translation.
Act | Connect the enquiry with a response
Make the enquiry or purchase route clear and define who receives and answers it. Agree content ownership and operating routines during production so the site remains useful after launch.
ENGAGEMENT IDEAS
Start with what
you want to create.
Illustrative engagement structures, rather than client case studies or guaranteed outcomes.
IDEA 01
Refresh a corporate website
A project connecting business messaging, Japanese and English copy, design and launch preparation.
IDEA 02
Create a digital sales channel
Plan product content, commerce structure and post-order responsibilities for a practical launch.
SCOPE & DELIVERABLES
Connect planning, production
and ongoing operation.
Activities are combined to fit your stage. The outputs below are illustrative; the actual scope, quantities and working approach are agreed in the proposal.
01Define the audience and goal02Design the message and experience03Produce and prepare for launch04Operate and improve
Define the audience and goal
Define who the content serves, what it should communicate and the action it should enable. Review existing materials and their connection to sales.
Design the message and experience
Develop structure, copy, visuals and language requirements into a coherent presentation of your business or product.
Produce and prepare for launch
Produce the agreed assets, check display and navigation, and define update processes and connections to enquiry or order handling.
Operate and improve
Agree content and promotional responsibilities, then use feedback to refine the experience. Ongoing support can be scoped separately.
- Audience
- Page structure
- Copy & visuals
- Update ownership
CONTENT THAT SUPPORTS SALES
Connect ongoing content with sales activity.
Give the website a clear role alongside sales materials, exhibitions, email and e-commerce.
SALES MATERIALS
Content for commercial conversations
Develop product explanations and sales materials, and reflect meeting questions on the site. Plan what a prospect should review after receiving your information.
EXHIBITIONS
Connect the booth and the website
Plan event information, product pages, QR-linked materials and follow-up content, keeping the booth message consistent with what visitors receive afterwards.
ONGOING CARE
An operation that can keep improving
Define updates, review and approval, and maintenance scope. Use enquiry feedback and agreed measurement to identify missing information and improve navigation.
- Sales questions
- Web & sales materials
- Answers & improvements
YOUR STARTING POINT
What happens at your
digital customer touchpoints.
You do not need a complete brief. We start with your purpose and current situation, then clarify the decisions ahead.
- 01Our website does not explain what customers can ask us to do.
- 02Our translated content does not connect with international customers.
- 03We need a clear plan for launching and running e-commerce.
- 04Our content activity is inconsistent and disconnected from sales.
DELIVERY & RESPONSIBILITY
Connect the people who build
with the people who operate.
Define the point of contact, delivery roles and external coordination so decisions connect with implementation.
KANOSHIMA
Kanoshima & production team
Requirements, structure, production, quality review and launch coordination.
YOUR TEAM
Your team
Supply business information and assets, approve content and designate operational owners.
PROJECT PARTNERS
Production & operations partners
Design, development, translation, photography or promotion. Scope and maintenance responsibilities are agreed.
What the proposal will clarify.
- Delivery personnel and point of contact
- Scope, deliverables and exclusions
- Timeline, meetings and reporting
- Fees, expenses, external costs and change arrangements
Fees are quoted individually based on the market, research or delivery scope, resources and duration. Both focused projects and ongoing support can be discussed.
- Plan an update
- Review & publish
- Share customer feedback
QUESTIONS & ANSWERS
Frequently asked questions
Can we request a Japan-only website?
Yes. Domestic corporate sites, service sites, e-commerce and promotional materials are within the scope of discussion.
Can we update the site after launch?
The operating approach depends on who updates the content, how often and what changes. Platform and maintenance responsibilities are agreed before production.
Can we include languages other than English and Japanese?
We assess the required languages, content and review process before confirming delivery arrangements.
YOUR FIRST 30 MINUTES
A 30-minute conversation.
A clearer next step.
We discuss your current situation, objectives and where support may help. Detailed research and a tailored proposal are considered separately after scoping.
Share what you already know.
Share existing sites or materials, product information, visual references, intended customers, update responsibilities and desired timing.
You do not need all materials ready. We will arrange a time after receiving your request.
Request a 30-minute consultation ↗LET’S START A CONVERSATION
Let’s start with
a 30-minute conversation.
Market entry, trade, digital or culture.
Tell us about your challenge and what you would like to achieve.
30-MINUTE CONSULTATION
- Discuss your situation and challenges
- Explore where support may help
- Identify a practical next step
Apply using our online form. We will arrange a time by email.
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